Why should yours be one of them?

You've worked hard to build your business...
Great products.
Great customer service.
But if your website is falling down on the job, it's just a matter of time before your business starts to suffer.
Maybe it already has.
You've hired coaches and consultants.
How can this be happening?  
After all, you've got great products.  And great customer service. 
But success, by whatever means you're measuring it, just ain't happening.

How can this be?

Let's start with the basics.

Every website has a purpose. 

Maybe yours is designed to sell products or services. 

​Or maybe it is designed to build an email list for future marketing. 

Either way, it can be frustrating to feel like your standing on the sidelines, while your competitors are in the game.
Building sales....and their brand.
While your   

​​Don't wait.
Don't just hope for the best...
Don't march in place while your competitors grow stronger. Bolder.
Soliciting your customers.
Stealing them.
Leaving you in the dust.

I won't promise that I can help.

But 9 times out of 10, I can.

And I'm probably crazy for doing this...

But I'm going to take a leap of faith.

I'm betting that my website review....

WHICH is 100% FREE

Can give you some answers.

​​​​

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​Website content has become so important that some

businesses create bland, meaningless content--just to

have "something" to put on their site.


You don't have to settle.

Let me help you:​

Optimize Your Website ​ Add Interesting Content ​​
​ ​​
​Create Lasting Customer Relationships

​Did you know?

• Ecommerce sales are expected to reach $4.5 trillion by 2021.
• Content marketing gets three times the leads of paid search advertising
• About half of all customers will consume 3-5 pieces of content before talking to a sales rep.

Why Should You 
Copywriting
​or Website Services?​ 

​Let's break this down into simple terms.

Every website has a purpose.  Yours might be designed to sell products or services.  Or it might be to build an email list for future marketing. It doesn't matter for purposes of this discussion because...

Either way, I'm betting I can deliver the boost your website needs to drive prospects CRAZY with anticipation. 
 
As you know, copywriting isn't literature or art.  As Judith Charles, the president of an advertisement agency, once said, "A copywriter is a salesperson behind a typewriter."

SELLING is what copywriters do.  

Copywriting provides a "voice" for your business.  It helps customers see the benefits of your products and services. And, by exploring the problems, needs and goals of your target audience, good copywriting can help guide your prospects through the sales process, show how your product or service can  help, and motivate them to buy. 
 
The truth is, your business needs good copywriting. 

And it isn't just me saying so.

A recent article by the Content Marketing Institute said that every marketer should collaborate with copywriters.  The should work together to develop a  strategy based on the company’s mission, products, and unique offering. 

“Skilled copywriters can then turn those strategies into relevant, highly-effective copy that connects with customers and drives them to action.”

I have over 30 years experience interviewing people and writing content for the Federal Judiciary.  The skills I developed over a career, combined with my study of copywriting will provide you with insightful and well-written content that connects with your target audience

Consumers do not buy products.  They buy product benefits."

--David Ogilvy

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Explore Services

Companies use copywriting to sell everything from mattresses to financial newsletters … a well written letter can bring in millions of dollars — for a fraction of the cost of opening a storefront or selling wholesale to retailers.”
​— Paul Hollingshead,  Master Copywriter ​